LinkedIn content, outreach and engagement for founders
Chief Nest runs founder-led LinkedIn: posts written in your voice, outreach to the buyers you want, engagement on the posts your buyers read, and a profile and company page that make the right first impression. You approve; we do the work.
Delivered by Chief Scale. Chief Scale is Chief Nest’s go-to-market service: same company, same account management. See every Chief Scale service.
How do you write in my voice?
We start by capturing how you think and talk, from interviews, voice notes and what you have already written. Every post is drafted in that voice, you approve it, and it goes out on a schedule from your own profile.
How does LinkedIn outreach work?
- A target list built around your ideal buyer, using LinkedIn Sales Navigator.
- Personal connection requests and follow-up messages written for each group of buyers.
- Every conversation tracked, and warm ones handed to you.
How does LinkedIn engagement work?
We comment on your target accounts’ posts and on the conversations your buyers follow, in your voice. Your name shows up in their feed before your connection request or message arrives, so outreach lands warm instead of cold.
- Comments written for each post, never generic praise.
- Target accounts chosen with you: buyers, partners and the voices your buyers follow.
- Replies to comments on your own posts, so conversations keep going.
What changes in a profile rewrite?
Your headline, About section and featured content are rewritten so a buyer understands in seconds what you do and why to talk to you. We do the same for company pages: tagline, overview, specialties, cover image and call-to-action button.
What do I need to do each week?
Approve the week’s posts and reply to the warm conversations we hand you. We do the rest.
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Frequently asked questions
No. Messages are written for each group of buyers and sent from your own profile, within LinkedIn’s limits.
Yes. They follow the same voice notes as your posts, and you can review them before they go out if you prefer.
Yes. We write for several people at the same company, each in their own voice.
No. We work only on LinkedIn: your executives’ profiles and your company page.
Turn LinkedIn into conversations
Book a 30-minute intro and we will look at your profile on the call.